Lip Bond Backtalk
For the launch of their newest Lip Bond shades, Urban Decay shows that their nudes are anything but neutral. With intense pigment and lasting power like never before, the Backtalk collection inspires those who wear it to always mouth-off.
This campaign recruits the help of ‘Euphoria’ star Chloe Cherry (and her infamous lips) to show the ‘gloss is the most smudge-proof, waterproof and transfer-resistant yet.
PRESS WWD • MODELS • POP SUGAR