Having to always think about our phone battery life restricts us. It makes us anxious and forces us to plan our day-to-day activities around it.
Super Charging frees us from being mentally tied down.
This Twitter photo set uses four images to show different scenarios where a user would need to have the portable battery pack: picnic, carnival, outdoor hike and the beach. The same pain-point is reiterated four times, but, with different environments to show the usefulness of a battery pack.
Samsung Mobile's Global Twitter
Styling, Re-Touching & Art Direction: