For National Breast Cancer Awareness Month, DICK'S Sporting Goods looks to turn the sports world pink.
As part of a yearly rallying call for those impacted by breast cancer-survivors, DSG uses October to remember, contribute and lend their voices towards finding a cure and fighting the battle.
Set to encourage fans to outfit themselves with the brands they love (while contributing to breast cancer research and awareness)– this image unifies a handful of athletic brand’s pink products.
DICK’S Sporting Goods Facebook, Twitter & Instagram
Styling, Re-Touching & Art Direction:
+119% Engagement Rate